Brevo (Sendinblue) vs EmailOctopus
A detailed comparison of Brevo (Sendinblue) and EmailOctopus to help you choose the right tool for your needs.
Brevo (Sendinblue)
All-in-one marketing platform for email, SMS, and chat.
💰 Pricing Comparison
| Plan | Brevo (Sendinblue) | EmailOctopus |
|---|---|---|
| Free Tier | ✓ 300 emails/day | ✓ Up to 2,500 subscribers |
| Lowest Paid | $25/mo | $8/mo |
| Enterprise | Custom pricing | Custom pricing |
⚡ Feature Comparison
| Feature | Brevo (Sendinblue) | EmailOctopus |
|---|---|---|
| Email marketing | ✓ | — |
| SMS marketing | ✓ | — |
| WhatsApp campaigns | ✓ | — |
| Chat | ✓ | — |
| CRM | ✓ | — |
| Automation | ✓ | ✓ |
| Landing pages | ✓ | ✓ |
| Facebook Ads | ✓ | — |
| Transactional email | ✓ | — |
| API | ✓ | ✓ |
| Email campaigns | — | ✓ |
| Forms | — | ✓ |
| Segmentation | — | ✓ |
| Analytics | — | ✓ |
| Templates | — | ✓ |
| Integrations | — | ✓ |
| Import tools | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.1 | ⭐ 4.2 |
Pros & Cons
Brevo (Sendinblue)
Pros
- ✓ Multichannel marketing
- ✓ Pay by emails not contacts
- ✓ Good free tier
- ✓ Transactional email included
Cons
- ✗ Interface can be clunky
- ✗ Limited templates
- ✗ Basic landing pages
- ✗ Support can be slow
EmailOctopus
Pros
- ✓ Very affordable
- ✓ Good free tier
- ✓ Simple interface
- ✓ Great deliverability
Cons
- ✗ Limited advanced features
- ✗ Basic automation
- ✗ Fewer integrations
- ✗ Limited reporting
🏆 The Verdict
Choose Brevo (Sendinblue) if: You need businesses wanting multichannel marketing on a budget. Brevo (Sendinblue) excels with its multichannel marketing and pay by emails not contacts.
Choose EmailOctopus if: You need budget-conscious businesses. EmailOctopus stands out with its very affordable and good free tier.
Best free option: Both Brevo (Sendinblue) and EmailOctopus offer free tiers. Brevo (Sendinblue) offers "300 emails/day" while EmailOctopus offers "Up to 2,500 subscribers".
❓ Frequently Asked Questions
Is Brevo (Sendinblue) better than EmailOctopus?
It depends on your needs. Brevo (Sendinblue) is better for businesses wanting multichannel marketing on a budget, while EmailOctopus is better for budget-conscious businesses. Both are excellent tools rated 4.1 and 4.2 respectively.
Which is cheaper, Brevo (Sendinblue) or EmailOctopus?
Brevo (Sendinblue) starts at $25/mo while EmailOctopus starts at $8/mo. Both offer free tiers.
Can I switch from Brevo (Sendinblue) to EmailOctopus?
Most tools offer import/export features to help you migrate. We recommend trying EmailOctopus's free tier before fully committing to a switch.
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