Brevo (Sendinblue) vs MailerLite
A detailed comparison of Brevo (Sendinblue) and MailerLite to help you choose the right tool for your needs.
Brevo (Sendinblue)
All-in-one marketing platform for email, SMS, and chat.
MailerLite
Email marketing tool with a generous free plan and simple interface.
💰 Pricing Comparison
| Plan | Brevo (Sendinblue) | MailerLite |
|---|---|---|
| Free Tier | ✓ 300 emails/day | ✓ Up to 1,000 subscribers |
| Lowest Paid | $25/mo | $9/mo |
| Enterprise | Custom pricing | $18/mo |
⚡ Feature Comparison
| Feature | Brevo (Sendinblue) | MailerLite |
|---|---|---|
| Email marketing | ✓ | — |
| SMS marketing | ✓ | — |
| WhatsApp campaigns | ✓ | — |
| Chat | ✓ | — |
| CRM | ✓ | — |
| Automation | ✓ | ✓ |
| Landing pages | ✓ | ✓ |
| Facebook Ads | ✓ | — |
| Transactional email | ✓ | — |
| API | ✓ | — |
| Email campaigns | — | ✓ |
| Website builder | — | ✓ |
| Pop-ups | — | ✓ |
| Surveys | — | ✓ |
| A/B testing | — | ✓ |
| Segmentation | — | ✓ |
| Analytics | — | ✓ |
| E-commerce integrations | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.1 | ⭐ 4.4 |
Pros & Cons
Brevo (Sendinblue)
Pros
- ✓ Multichannel marketing
- ✓ Pay by emails not contacts
- ✓ Good free tier
- ✓ Transactional email included
Cons
- ✗ Interface can be clunky
- ✗ Limited templates
- ✗ Basic landing pages
- ✗ Support can be slow
MailerLite
Pros
- ✓ Great free plan
- ✓ Simple interface
- ✓ Affordable pricing
- ✓ Good deliverability
Cons
- ✗ Limited advanced features
- ✗ Basic automation
- ✗ Approval process for new accounts
- ✗ Limited integrations
🏆 The Verdict
Choose Brevo (Sendinblue) if: You need businesses wanting multichannel marketing on a budget. Brevo (Sendinblue) excels with its multichannel marketing and pay by emails not contacts.
Choose MailerLite if: You need small businesses wanting affordable email marketing. MailerLite stands out with its great free plan and simple interface.
Best free option: Both Brevo (Sendinblue) and MailerLite offer free tiers. Brevo (Sendinblue) offers "300 emails/day" while MailerLite offers "Up to 1,000 subscribers".
❓ Frequently Asked Questions
Is Brevo (Sendinblue) better than MailerLite?
It depends on your needs. Brevo (Sendinblue) is better for businesses wanting multichannel marketing on a budget, while MailerLite is better for small businesses wanting affordable email marketing. Both are excellent tools rated 4.1 and 4.4 respectively.
Which is cheaper, Brevo (Sendinblue) or MailerLite?
Brevo (Sendinblue) starts at $25/mo while MailerLite starts at $9/mo. Both offer free tiers.
Can I switch from Brevo (Sendinblue) to MailerLite?
Most tools offer import/export features to help you migrate. We recommend trying MailerLite's free tier before fully committing to a switch.
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