ConvertKit (Kit) vs MailerLite
A detailed comparison of ConvertKit (Kit) and MailerLite to help you choose the right tool for your needs.
MailerLite
Email marketing tool with a generous free plan and simple interface.
💰 Pricing Comparison
| Plan | ConvertKit (Kit) | MailerLite |
|---|---|---|
| Free Tier | ✓ Up to 10,000 subscribers | ✓ Up to 1,000 subscribers |
| Lowest Paid | $25/mo | $9/mo |
| Enterprise | Custom pricing | $18/mo |
⚡ Feature Comparison
| Feature | ConvertKit (Kit) | MailerLite |
|---|---|---|
| Visual automations | ✓ | — |
| Landing pages | ✓ | ✓ |
| Forms | ✓ | — |
| Tagging system | ✓ | — |
| Sequences | ✓ | — |
| Broadcasts | ✓ | — |
| Commerce | ✓ | — |
| Creator Network | ✓ | — |
| Subscriber scoring | ✓ | — |
| Integrations | ✓ | — |
| Email campaigns | — | ✓ |
| Automation | — | ✓ |
| Website builder | — | ✓ |
| Pop-ups | — | ✓ |
| Surveys | — | ✓ |
| A/B testing | — | ✓ |
| Segmentation | — | ✓ |
| Analytics | — | ✓ |
| E-commerce integrations | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.4 | ⭐ 4.4 |
Pros & Cons
ConvertKit (Kit)
Pros
- ✓ Built for creators
- ✓ Generous free tier
- ✓ Great automations
- ✓ Creator Network
Cons
- ✗ Limited design options
- ✗ Basic analytics
- ✗ No A/B testing on free
- ✗ Higher pricing at scale
MailerLite
Pros
- ✓ Great free plan
- ✓ Simple interface
- ✓ Affordable pricing
- ✓ Good deliverability
Cons
- ✗ Limited advanced features
- ✗ Basic automation
- ✗ Approval process for new accounts
- ✗ Limited integrations
🏆 The Verdict
Choose ConvertKit (Kit) if: You need content creators and newsletter writers. ConvertKit (Kit) excels with its built for creators and generous free tier.
Choose MailerLite if: You need small businesses wanting affordable email marketing. MailerLite stands out with its great free plan and simple interface.
Best free option: Both ConvertKit (Kit) and MailerLite offer free tiers. ConvertKit (Kit) offers "Up to 10,000 subscribers" while MailerLite offers "Up to 1,000 subscribers".
❓ Frequently Asked Questions
Is ConvertKit (Kit) better than MailerLite?
It depends on your needs. ConvertKit (Kit) is better for content creators and newsletter writers, while MailerLite is better for small businesses wanting affordable email marketing. Both are excellent tools rated 4.4 and 4.4 respectively.
Which is cheaper, ConvertKit (Kit) or MailerLite?
ConvertKit (Kit) starts at $25/mo while MailerLite starts at $9/mo. Both offer free tiers.
Can I switch from ConvertKit (Kit) to MailerLite?
Most tools offer import/export features to help you migrate. We recommend trying MailerLite's free tier before fully committing to a switch.
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