MailerLite vs Buttondown
A detailed comparison of MailerLite and Buttondown to help you choose the right tool for your needs.
MailerLite
Email marketing tool with a generous free plan and simple interface.
💰 Pricing Comparison
| Plan | MailerLite | Buttondown |
|---|---|---|
| Free Tier | ✓ Up to 1,000 subscribers | ✓ Up to 100 subscribers |
| Lowest Paid | $9/mo | $9/mo |
| Enterprise | $18/mo | Custom pricing |
⚡ Feature Comparison
| Feature | MailerLite | Buttondown |
|---|---|---|
| Email campaigns | ✓ | — |
| Automation | ✓ | ✓ |
| Landing pages | ✓ | — |
| Website builder | ✓ | — |
| Pop-ups | ✓ | — |
| Surveys | ✓ | — |
| A/B testing | ✓ | — |
| Segmentation | ✓ | — |
| Analytics | ✓ | ✓ |
| E-commerce integrations | ✓ | — |
| Markdown support | — | ✓ |
| API | — | ✓ |
| Custom CSS | — | ✓ |
| Paid newsletters | — | ✓ |
| RSS to email | — | ✓ |
| Webhooks | — | ✓ |
| Custom domains | — | ✓ |
| Subscriber management | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.4 | ⭐ 4.3 |
Pros & Cons
MailerLite
Pros
- ✓ Great free plan
- ✓ Simple interface
- ✓ Affordable pricing
- ✓ Good deliverability
Cons
- ✗ Limited advanced features
- ✗ Basic automation
- ✗ Approval process for new accounts
- ✗ Limited integrations
Buttondown
Pros
- ✓ Simple and clean
- ✓ Markdown support
- ✓ Indie-built
- ✓ Great API
Cons
- ✗ Limited free tier
- ✗ Basic templates
- ✗ Small team
- ✗ Limited design options
🏆 The Verdict
Choose MailerLite if: You need small businesses wanting affordable email marketing. MailerLite excels with its great free plan and simple interface.
Choose Buttondown if: You need technical writers and developers. Buttondown stands out with its simple and clean and markdown support.
Best free option: Both MailerLite and Buttondown offer free tiers. MailerLite offers "Up to 1,000 subscribers" while Buttondown offers "Up to 100 subscribers".
❓ Frequently Asked Questions
Is MailerLite better than Buttondown?
It depends on your needs. MailerLite is better for small businesses wanting affordable email marketing, while Buttondown is better for technical writers and developers. Both are excellent tools rated 4.4 and 4.3 respectively.
Which is cheaper, MailerLite or Buttondown?
MailerLite starts at $9/mo while Buttondown starts at $9/mo. Both offer free tiers.
Can I switch from MailerLite to Buttondown?
Most tools offer import/export features to help you migrate. We recommend trying Buttondown's free tier before fully committing to a switch.
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