A detailed comparison of Beehiiv and Mailchimp to help you choose the right tool for your needs.
All-in-one marketing platform for email campaigns and automation.
| Plan | Beehiiv | Mailchimp |
|---|---|---|
| Free Tier | ✓ Free up to 2,500 subscribers | ✓ 500 contacts, 1,000 sends/mo |
| Lowest Paid | $49/mo | $13/mo |
| Enterprise | $99/mo | $350/mo |
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| Newsletter Editor | ✓ | — |
| Growth Tools | ✓ | — |
| Referral Program | ✓ | — |
| Monetization | ✓ | — |
| Analytics | ✓ | ✓ |
| Custom Domains | ✓ | — |
| Email campaigns | — | ✓ |
| Automation | — | ✓ |
| Landing pages | — | ✓ |
| Audience management | — | ✓ |
| A/B testing | — | ✓ |
| Templates | — | ✓ |
| Segmentation | — | ✓ |
| Social posting | — | ✓ |
| CRM features | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.4 | ⭐ 4.1 |
Choose Beehiiv if: You need newsletter creators focused on growth and monetization. Beehiiv excels with its built for growth and referral program included.
Choose Mailchimp if: You need small businesses getting started with email marketing. Mailchimp stands out with its easy to use and great templates.
Best free option: Both Beehiiv and Mailchimp offer free tiers. Beehiiv offers "Free up to 2,500 subscribers" while Mailchimp offers "500 contacts, 1,000 sends/mo".
It depends on your needs. Beehiiv is better for newsletter creators focused on growth and monetization, while Mailchimp is better for small businesses getting started with email marketing. Both are excellent tools rated 4.4 and 4.1 respectively.
Beehiiv starts at $49/mo while Mailchimp starts at $13/mo. Both offer free tiers.
Most tools offer import/export features to help you migrate. We recommend trying Mailchimp's free tier before fully committing to a switch.
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