A detailed comparison of Boost Center 12 and Mailchimp to help you choose the right tool for your needs.
Boost Center 12 is a email marketing platform for modern teams.
All-in-one marketing platform for email campaigns and automation.
| Plan | Boost Center 12 | Mailchimp |
|---|---|---|
| Free Tier | ✗ No | ✓ 500 contacts, 1,000 sends/mo |
| Lowest Paid | $29/month | $13/mo |
| Enterprise | $299/month+ | $350/mo |
| Feature | Boost Center 12 | Mailchimp |
|---|---|---|
| Contact management | ✓ | — |
| Deal pipeline | ✓ | — |
| Email campaigns | ✓ | ✓ |
| Automation | ✓ | ✓ |
| Automated workflows | ✓ | — |
| Team collaboration | ✓ | — |
| Landing pages | — | ✓ |
| Audience management | — | ✓ |
| A/B testing | — | ✓ |
| Analytics | — | ✓ |
| Templates | — | ✓ |
| Segmentation | — | ✓ |
| Social posting | — | ✓ |
| CRM features | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.3 | ⭐ 4.1 |
Choose Boost Center 12 if: You need teams that need scalable email marketing workflows. Boost Center 12 excels with its fast implementation and strong automation features.
Choose Mailchimp if: You need small businesses getting started with email marketing. Mailchimp stands out with its easy to use and great templates.
Best free option: Mailchimp offers a free tier (500 contacts, 1,000 sends/mo).
It depends on your needs. Boost Center 12 is better for teams that need scalable email marketing workflows, while Mailchimp is better for small businesses getting started with email marketing. Both are excellent tools rated 4.3 and 4.1 respectively.
Boost Center 12 starts at $29/month while Mailchimp starts at $13/mo. Mailchimp also has a free tier.
Most tools offer import/export features to help you migrate. We recommend trying Mailchimp's free tier before fully committing to a switch.
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