Brevo Premium vs ActiveCampaign
A detailed comparison of Brevo Premium and ActiveCampaign to help you choose the right tool for your needs.
Brevo Premium
Advanced Brevo plans with automation and premium features.
ActiveCampaign
Marketing automation platform with CRM and email marketing.
💰 Pricing Comparison
| Plan | Brevo Premium | ActiveCampaign |
|---|---|---|
| Free Tier | ✗ No | ✗ No |
| Lowest Paid | $65/mo | $29/mo |
| Enterprise | Custom pricing | $149/mo |
⚡ Feature Comparison
| Feature | Brevo Premium | ActiveCampaign |
|---|---|---|
| Advanced automation | ✓ | — |
| A/B testing | ✓ | — |
| Landing pages | ✓ | ✓ |
| Facebook ads | ✓ | — |
| Retargeting ads | ✓ | — |
| Advanced statistics | ✓ | — |
| Priority support | ✓ | — |
| Custom DKIM | ✓ | — |
| Advanced segmentation | ✓ | — |
| Send time optimization | ✓ | — |
| Email marketing | — | ✓ |
| Marketing automation | — | ✓ |
| CRM | — | ✓ |
| Sales automation | — | ✓ |
| Machine learning | — | ✓ |
| Forms | — | ✓ |
| Segmentation | — | ✓ |
| Reporting | — | ✓ |
| Integrations | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.2 | ⭐ 4.3 |
Pros & Cons
Brevo Premium
Pros
- ✓ Advanced automation
- ✓ Multi-channel marketing
- ✓ Good deliverability
- ✓ Affordable compared to competitors
Cons
- ✗ Complex pricing
- ✗ UI could be better
- ✗ Learning curve
- ✗ Some features require higher tiers
ActiveCampaign
Pros
- ✓ Powerful automations
- ✓ Built-in CRM
- ✓ Machine learning features
- ✓ Great deliverability
Cons
- ✗ No free plan
- ✗ Can be complex
- ✗ Expensive at scale
- ✗ Learning curve
🏆 The Verdict
Choose Brevo Premium if: You need growing businesses needing advanced automation. Brevo Premium excels with its advanced automation and multi-channel marketing.
Choose ActiveCampaign if: You need businesses needing advanced marketing automation. ActiveCampaign stands out with its powerful automations and built-in crm.
❓ Frequently Asked Questions
Is Brevo Premium better than ActiveCampaign?
It depends on your needs. Brevo Premium is better for growing businesses needing advanced automation, while ActiveCampaign is better for businesses needing advanced marketing automation. Both are excellent tools rated 4.2 and 4.3 respectively.
Which is cheaper, Brevo Premium or ActiveCampaign?
Brevo Premium starts at $65/mo while ActiveCampaign starts at $29/mo. Neither offers a free tier.
Can I switch from Brevo Premium to ActiveCampaign?
Most tools offer import/export features to help you migrate. We recommend trying ActiveCampaign's trial before fully committing to a switch.
💰 Stop Overpaying for SaaS
Join smart professionals who receive our weekly roundup of the best SaaS deals, free alternatives, and money-saving tips.
Free forever. Unsubscribe anytime. No spam.