A detailed comparison of Shopify and Wix to help you choose the right tool for your needs.
The world's leading e-commerce platform for selling online and in-person.
| Plan | Shopify | Wix |
|---|---|---|
| Free Tier | ✗ No | ✓ Free with Wix branding |
| Lowest Paid | $39/mo | $17/mo |
| Enterprise | Custom (Shopify Plus) | $159/mo |
| Feature | Shopify | Wix |
|---|---|---|
| 8,000+ app store | ✓ | — |
| Shopify Payments | ✓ | — |
| POS hardware | ✓ | — |
| Shopify Magic AI | ✓ | — |
| Multi-currency | ✓ | — |
| Abandoned cart recovery | ✓ | — |
| Drag-and-drop editor | — | ✓ |
| AI site builder | — | ✓ |
| Templates | — | ✓ |
| App Market | — | ✓ |
| SEO tools | — | ✓ |
| E-commerce | — | ✓ |
| Booking | — | ✓ |
| Analytics | — | ✓ |
| Mobile editor | — | ✓ |
| Custom domain | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.7 | ⭐ 4.2 |
Choose Shopify if: You need entrepreneurs and businesses wanting the most proven, scalable platform for selling products online. Shopify excels with its best e-commerce platform and massive ecosystem.
Choose Wix if: You need non-technical users wanting a quick website. Wix stands out with its very easy to use and ai-powered design.
Best free option: Wix offers a free tier (Free with Wix branding).
It depends on your needs. Shopify is better for entrepreneurs and businesses wanting the most proven, scalable platform for selling products online, while Wix is better for non-technical users wanting a quick website. Both are excellent tools rated 4.7 and 4.2 respectively.
Shopify starts at $39/mo while Wix starts at $17/mo. Wix also has a free tier.
Most tools offer import/export features to help you migrate. We recommend trying Wix's free tier before fully committing to a switch.
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