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Klaviyo

Advanced email and SMS marketing platform for e-commerce growth.

4.4/5Free Tier AvailableFounded 2012

About Klaviyo

Klaviyo is a sophisticated marketing automation platform designed for e-commerce brands. It offers deep data analytics, behavioral targeting, and personalized campaigns that help online stores increase revenue through email and SMS marketing.

Key Features

Email marketing
SMS marketing
Customer data platform
Predictive analytics
Segmentation
A/B testing
Flows
Campaign performance
Personalization
Integrations

Pros & Cons

👍 Pros

  • Powerful for e-commerce
  • Advanced analytics
  • Great segmentation
  • ROI tracking

👎 Cons

  • Complex for beginners
  • Expensive at scale
  • E-commerce focused
  • Steep learning curve
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